Digital ad fraud has been known for years. But the extent and dollars involved have not been well understood until recently. Now multiple cross-industry initiatives are starting to take shape to combat digital ad fraud. But is it enough? A Q&A with Augustine Fou on key topics related to digital ad fraud.
Download QnA About Digital Ad Fraud With Augustine Fou Technical Forensics
- 1. Digital Ad FraudQ&A Dr. Augustine Fou http://linkd.in/augustinefou acfou @mktsci .com January 2014 -1-Augustine Fou