Выбираем модель монетизации интернет стартапа

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    20-Aug-2015

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  1. 1. - -- 282012.
  2. 2. ? : -( ): -, MicrosoftAdobeSystemsSiebelSystems: -10, ActisSystems,AdWatch,SputnikLabs,Tvigle,Krible$20, ?,100 ? LinkedIn, Facebook pavel@cherkashin.ru
  3. 3. $50-200k - (2) // 20-40%(, ) - , ()
  4. 4. ,
  5. 5. (SPACE)
  6. 6.
  7. 7. 8 1 2 4 3Deliver product offering5 6 7 Single budget owner doesnt need external approval8 Rough group portrait of customer
  8. 8. 8 1 2 46 ? ? ? ? ? 3 Deliver product offering5 7 Single budget owner doesnt need external approval8Rough group portrait of customer
  9. 9. 8 1 2 4 6 ? ? ?3Deliver product offering5 7 Single budget owner doesnt need external approval8 Rough group portrait of customer
  10. 10. 8 1 2 4 3 (, , )Deliver product offering6 Single budget owner doesnt need external approval8 , ?57Rough group portrait of customer
  11. 11. 8 246 ? ?1 , ? (?)3Deliver product offering57 Single budget owner doesnt need external approval8 Rough group portrait of customer
  12. 12. 8 1 2 46 ? (,, ) ? 3 Deliver product offering5 , ( ? ) 7Single budget owner doesnt need external approval8Rough group portrait of customer
  13. 13. -? (CustomerCreation andDevelopment) (AgileDevelopment) :! ,,
  14. 14. MinimumViableProduct(MVP) MVP=, (,, ,) MVP+ MVP
  15. 15. (Pivot)? (Pivot) ()
  16. 16. ,2, , , .,2, :,-
  17. 17. , , (,), , ,
  18. 18.
  19. 19. vs vs (), () 13254?() (), ,?
  20. 20. , % 100$70$ 100$10$ 100$
  21. 21. ?
  22. 22. -:() (, ) ,
  23. 23. -: (,)/ , , (%) (%)-
  24. 24. $,.. - : 100. 1Freemium10010/ /
  25. 25. ,, ,, ,,,
  26. 26. ? =Freemium = :, .1%,99% (,..)= , ,
  27. 27. , -: 2(,,) ()/
  28. 28. ? www.cherkashin.ru Facebook,, LinkedIn, Pavel@Cherkashin.ru

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