Marketing Ideas for Small Businesses Using Twitter

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    15-Apr-2017

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  • MarketingIdeasforSmallBusinessesUsingTwitterForamoredetailedversionofthisarticleonTwittermarketing,pleasevisit:http://bit.ly/1WZxWZrTwitterisarighttothepoint,socialmediaplatformthatallowsyoutoshareapostcontaining140characters(orless).Itiscreatedthiswaytoenableshort,sweet,Tweets,updatingyourfollowersonthegoingsoninyourlifeorbusiness.Lately,manybusinesseshavefoundthegoldmineofadvertisingandcontentmarketingviaTwitterandothersocialmediaplatformstobetremendouslysuccessful.Withthatsaid,thisarticlewillbefocusingonTwitteraloneandsomeadvicewhensettingup,posting,andresearchingacrosstheplatform.Name

    Picksomethingeitheridenticalorclosetoyourotherchannelsandbusiness. Thisallowsforinstantbrandrecognition.

    Images

    Canselecttwodifferentpictureoptions(personal/companyandcover). Usethecoverforyourcompanyslogoorbannerasitismuchbigger.

    ProfileDetails

    Includethreemajorcomponentsinyourdetails(yourlocation,yourcompanylink,andashortsummaryofwhatyouprovide).

    Only160charactersareallowedsokeepitsimple.Following

    Followeverycustomerthatyouhavewhofollowsyouorbuyssomethingfromyou. Followrelatedbusinesses,contractors,suppliers,andotherofthelike. Keepyourtweetsormessagesdirectlyaboutyourbusinessandwhatyouoffer.Also

    includehowtheywillbenefitfromit. Sendcongratulatorytweetsorwishhappybirthdaytoyourfollowerstocreateasenseof

    caringandcommunity(thiswillhelpyougreatlydowntheroad).

    http://bit.ly/1WZxWZr

  • ShareContentviaTweets

    Sharelinkstoyourcontent,suchasblogposts,updates,orcompanyinformation,viatweets,addingalittlemessage(ifitwillfit)aboutwhatthelinkprovides.

    LinkyourTwitteraccounttoyourwebsitesoupdatesarecarriedoutautomatically.VideoandImages

    Tweetswithimagesare4timesmorelikelytobeviewedastheyaremoreattractiveandengaging.

    Makethepicturerelevanttoyourtopicorpost,otherwiseyouwillnotbetakenseriouslyinthefuture.

    Videosthroughlinksarealsohandytogetviewsandcrosspromoteyourchannels/website.

    Funnyvideosarealwayspopular.UseHashtagsOften

    Youcanfind#hashtagseverywherethesedayssousethemtoyouradvantageintweets.

    Usepopularortrendyhashtagstopromoteyourtweetstomillionsofotherpeopleifyourelucky.

    Createsomeofyourown,butthiswilltakesomeseriousmarketingoreventtotakeoff. Use#hashtagsinallofyourtweets. Trytogetinvolvedinpopularandtrendingconversationsrelatedtoyour

    business/company/brand. Usethesame#hashtagsinmultiplepoststoincreaseyourchancesofgainingfollowers

    andreachingmoreTwitterusers. Increaseawarenessandamplifyyoursocialcircleusing#hashtags.

    ReachOuttoOtherUsers/Companies

    TakealookattheusersorcompaniesthatARENTfollowingyouyetandreachouttothemviadirectmessageortaggingtheminatweet.

    Introduceyourself,informanyplansyouhave,orseeiftheywouldliketocrosspromote. Discountsaregreatwaystogetpeople/companiestofollowyoubysimplyofferingthem

    inexchangeforthelikesorfollows. Simplyfollowingothercompaniesandusersmaynetyousomefollowsofyourown. Retweetanypoststhatyoufindinterestinginordertostandoutandgettheirattention. Benefitfromtwoaudiencesbysharingyournetworkwitheachotherandpromotingone

    another.

  • Whenyoutakeonalloftheaboveadvice,youwillbegintoseethateveryday,newfollowerswillbeaddedtoyouraccount,andlikes,retweets,and(especially)exposurewillincreaseintosomethinglikeasnowballeffect.Youraudiencewillgrowoutofcontrolsomakesurethatwhenitdoes,youhaveenoughcontentandpostfrequentlytostayontheirradar.Goodluck!

    http://bit.ly/1WZxWZr

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