Проблематика programmatic закупок: взгляд изнутри и снаружи

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    12-Aug-2015

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<ol><li> 1. . 2013 vs. 2014 Copyright. 2011-2015. Intency.com 2014 2015 &gt;16% </li><li> 2. . 2014 vs. 2015 Copyright. 2011-2015. Intency.com 15% 85% 2014 RTB Other </li><li> 3. . 2014 vs. 2015 Copyright. 2011-2015. Intency.com 30% 70% 2015 RTB Other </li><li> 4. Programmatic vs. Google Analytics - Copyright. 2011-2015. Intency.com CPC Data </li><li> 5. Data. Good news vs. Bad news first-party data Copyright. 2011-2015. Intency.com White noise Small data &amp; self service Viewability </li><li> 6. Programmatic Copyright. 2011-2015. Intency.com </li><li> 7. . Google Analytics 10 30% RTB Copyright. 2011-2015. Intency.com </li><li> 8. . Copyright. 2011-2015. Intency.com DSP Call Touch DSP DSP </li><li> 9. Best practice. 1 RTB SSP CallTouch -&gt; DSP Copyright. 2011-2015. Intency.com </li><li> 10. Best practice. 80% 5.5 RTB- 40% Copyright. 2011-2015. Intency.com </li><li> 11. gratias ago Copyright. 2011-2015. Intency.com </li></ol>

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