ГЕНЕЗИС ИННОВАЦИЙ: ОСНОВНЫЕ ТЕОРЕТИЧЕСКИЕ АСПЕКТЫ

  • Published on
    05-Apr-2017

  • View
    212

  • Download
    0

Embed Size (px)

Transcript

<ul><li><p> 3(11) </p><p>87 </p><p> ( !" #"$%&amp;' ($%)!" "!*+ , ! ! -$.+ ")!/. $&amp; (/* " " / " . #/"!$.0/ 1&amp; !,(/% 1/!*+ )"*+ , !, , ! ( #( ./&amp; ")"-&amp;, "2#" / "*+ $-, " /"2 13/!*+ ")"-&amp;). </p><p>$% ($*&amp; (#+# 2/ 1(/% //% ! $- ,( "!$ " " * ( )!#/!. /!//! -(-&amp; ,/&amp;! ")!/. $%+ / / &amp; #$. ($ '. ( 1$ ! 1$"/ $&amp; "1$/"- $%+ / / &amp; 1+# ") "1/"/% "$%* ( "* [9]. </p><p>/ ,/" &amp; ") "1/ $+ ( " $%+ / / &amp; ,/ /"!$./% / 1$" ( .3): </p><p>1. 4$ -(* -$($"" ( ,/ ( -(*, -$ )"#" ( "*). </p><p>2. 4$ ( "!$. "$)"- (1(!"/ ,( "!$ , ,0 (## 2,, " /"2 # ,/ ($/$&amp; /"(* ( "/&amp; "$)"-). </p><p>3. 4$ ),$%/"/ (( )!#/ -, ),$%/"/! / !, ! /!//! ( -( (/. ,$,'.). </p><p>$". ( "" $%+ / / &amp; 1+# ,$! #$. )#". ,$!&amp; $ / !" /(" ")!/. 1(!"03 " !)"#&amp;/! " " ( )!#/!" "/!" 2) "$. " ! ,$!. ,/&amp;! ")!/.. </p><p>" (")*!"/ (*/, !&amp; ,('&amp; ( "/&amp; "$)"- ( " ")!/. / / &amp; #$2 .!$./%. ( -( / *// "#!"// ( "*+ '&amp; " ! # !"/ ($/$&amp;. !)"#&amp;/! "! ,( "!$., +).&amp;/!,03+ ,15/! "$. .!$./. 1+#* ,$! /!/ #./$%/ ( #( ./&amp; ! "( "!$ #/2. 1"$" !"/ ( )!#/!", $ -"$%-# "+ (")"/$&amp;. )#% !"2,0 $% </p><p> "/ !" "- ($. 1(!"03 ( ./ ( "!$%*+ / "/+ ,( "!$+ '&amp; [10]. </p><p>" 1 "), #" /! ")!/ $% +).&amp;/!" #$2 /"/% /$% 13&amp; ( #(*$&amp; ,(' '. 1$%'/!" ( )!#/!*+ )"#", (1 / $"!". ,/"! " "$)"-0 ! ($" -"$%-$- ")!/. $%+ / / &amp; ! ""/ !"&amp; ( (/!. </p><p> 1. 41*$! . ., ,! . ., $/ . . </p><p>" ,/&amp;! ")!/.. )#-! /,(, !", 2004. - 303 . </p><p>2. #,) 6.., "# ., #$ /". 7 "#", 2007. - 344 . </p><p>3. 4 #, . 1$* $ ( #!$%/!&amp; 1)("/ / "*. 1)-.. 812/2008.- .30-32. </p><p>4. $". #/ " &amp;&amp; 9# "- - http://www.scrf.gov.ru/documents/24.html </p><p>5. !* ($2. / "/ ,/&amp;! ")!/. /# #. .. : $+!". ., 2002. - 161 . </p><p>6. "-"$%". -" ( " &amp;&amp; 9# "- ( ( +# ,/&amp;!, ")!/0 - http://www.economy.gov.ru </p><p>7. -"$%". +" /. &amp; 1)" - http://www.csr-rspp.ru/social/hartiya.html </p><p>8. -"$%*&amp; "&amp;/ 9# "$%&amp; $,21* ,#" /!&amp; /"// &amp;&amp; 9# "- - http://www.gks.ru/bgd/regl/b_oxr08/Main.htm </p><p>9. -(-. ,/&amp;! ")!/. $%+ / / &amp; # 2020 #". /! 2#" "( .2 "!/$%/!" &amp;&amp; 9# "- / 30 .1 . 2010 . 82136- . </p><p>10. "! .. 9 !" "-&amp; 1")* ,/&amp;! $- ")!/.: " !* #$. ""$)" ( ./. / "/+ ,( "!$+ '&amp; // &amp; ""$): / . ( "/". 2010. 816(181). . 36-41. </p><p>6 338.01 </p><p>.. , "##"/ + ", 4 .&amp; ,#" /!*&amp; ,! // ""#" .. / ! </p><p> : </p><p> . ( A.T. Kearney Porter M.) , 2- . </p><p>The article reveals the author's viewpoint on genesis and incentives of business innovation activity. Based on the modern methodological tools (A. T. Kearney's consolidation model and M. Porter's business competitive strategies matrix) the author develops methodological views on the essence of innovation activity, two ways of activity are singled out. </p><p> : , , , , . </p><p>Key words: innovation, management, efficiency, system, strategy. </p><p>),0 )" !"- (!.3"0/. /#$%* ",* $#!". / ( "!#$! ! $, !"2/ /"!$ /#$ !( ". </p><p>/ /, ! *&amp; !"-*&amp; #2/ ". "," ! -$, ( '$ #)", !#0 ! /' </p></li><li><p> 3(11) </p><p>88 </p><p>( #* !"-, ". / # !#. ! 1$ $"$%&amp; 1$"/ $#!". !"-&amp;, !)"03+ ! / **+ /'&amp; (*!"&amp; / &amp; ( #( "/$%/!". " (1,#/$%*+ /!! )#"0 /!" *+ /+$+ !'/! ( #( "/$. / " #.'&amp; #% #,*&amp; +" "/ . 2 1 "//%. 1 " /"/%&amp; ( !( , )" ($# #* $ )"#"/%. !( : )" )#"0/. (./&amp;* ,/.03 #,/* /(* ,!#/! $, ,!#/! 9 ""/, "' ! ! /"#" /! ISO # ,+?. (/,, / / " #.'&amp; #% ($ #)" (". !+ "(/! )" .!$.. </p><p> / ()!$./ "($/" ( #$*+ ",*+ / &amp; -(-&amp; (" "#"$% $"$)!"/% / .!$ !"- # , !. / ,/", $, "( "!$. #./$%/ /.(. "( , Hunt S.D. ( #$""/ /"/% / 0 !"-&amp; "/%0 / $ " /", ")!!". ($2. " / " / /! * 1". /, / " / / 1/!&amp; / /&amp; 1")*, " /$% /#,0 -(/,"$%,0 ! ""+ / ( #( "/$%/!". "2 /./$%* ((*/ / !"- $ !/- #2/" ( /#!"/% " ($/, )"&amp; 1 !"-.+. 1+# ("/%, / #"* / -(- (*!"0/ $'% #, ) / /#$, / $ /#! ,( "!$. !"-.. /#$&amp; 1") !"-, 1")! ( #/"!$ ) .!$., $2"/ ! ($/ $#!". &amp; / , /#$ ! &amp; &amp; ",. </p><p>/ /, ,3/!,/ .# $"!"*+ / /+ ()-&amp; //$% ( #* **+ !"-&amp;, / * ( "0/. ! (-"$/" ,*. + 2 1)"/% " ()- /#$ #/!" ! /' ( #* &amp; ,3/ ". "!/ * ( #$""0/ // .# ($2&amp;: </p><p>1. *#!,/,0 ()-0 ;. : ,(/ " ( #( "/$%&amp; ( # !"-&amp; #./$%/. !"-". #./$%/% !.)"" / $ &amp; !*#. #( "/$% ! ! / $ 1 /0 , /*+ ( ,3/! (!*#) "+#/ !* # ( #,/! $ /#! ")"- ( )!#/!" !($3"/ + ! ""+ ( )!#/!&amp; /*; </p><p>2. #. !'/!" 2/ 1*/% !"" " " ( #( "/$, /" ( #$2" / ,15/" ($0#%, ",* $ /! ")"-.), !($3 ! !"-0 !#" ( +#/ ! / ( #( "/$%/!"; </p><p>3. ( #( "/$% ! // !"-&amp; #./$%/ 2/ / "/!"/%. " </p><p>!&amp; !*#($,"/$% ),$%/"/! !"-&amp; #./$%/. / " 1/!/, ! ""+ / &amp; "$),/. !"-". #./$%/%, / )". " 2/ 1*/% ,#" /!&amp;, "/&amp;, '"&amp;. * 2 "1$0#"/% ( #( "/$%/!", !"-,0 "/!/% ! ""+ $01&amp; * 1/!/ ")"-; </p><p>4. )" !"- .!$./. ) #/! ( )!#/!" (!,(/ ( #/! #/! / ,#"), ! ,$!.+ ! V-VI /+$ ,$"#" - ) "/ ,/, &amp; /"!$.03&amp; ( )!#/!" ( "-* /+$, /!* /+$ /!" "( #$. /.(.). !"-. - / "/ ). ( )!#/!*+ ,-&amp; ( : ,(/ , [2]; </p><p>5. 1,#/$%* "/ !"- .!$./. / "$! "!! !)2/% #$. !+ ,"/! / "$ / "2 !"/% !'/!, ($,"/% !*#, / "$)"-. // /, #" !"-. !"!"/. ! ,"/" *", " ( /"/ 1*/% , /* ( ,3/! / 1,/. !*&amp; -$ !'/!, !*&amp; "/ )#"/$% ") ,'. ( : ,(/ , (creative destruction, [2]). (+ *&amp; /* )"$0"/. ! /! #/2 /"/ (/"$% "!!., " ! (1/ ,3/!$./% #" ). ! /+$ #/"/% #" /" ( #/! /"+ )&amp; (: ,(/ , [2]). </p><p> , " "2# ! /"( ")!/. ( )!#/!*+ /'&amp; 1+#" !). ,/ ( #/"!$&amp; 1 "/,"$%*+ "/ "+ -"- !"-*+ ( -!. "1$0#"*&amp; #. ( +# VI /+$, ,$"#, ("/+$, "-* 1/+$) ( #$./ (/ 1/% ! ( *$ ")!/ ( #/"!$&amp; ) .!$.. ")!/ ! *+ ( #/"!$&amp; 1+# #$. (". +#*+ / -"- !'/!, .!$.03 # "&amp;! " !"- ( -". ( , ( #$""". 2 /" ) . !($ /!"/ !*'( !#* 13 (#+#" ((.1-5), 1"), !)$.#, : ,(/ " " !"- ( * -"-. ")!/ / "!/ * !#./ ! 15. )" " !"- " ! ! *+ /#+ (#+#!, !"*+ &amp; ! XXI !: </p><p>1. /&amp; #$ ")!/. / "$, / "2&amp; ) $#"-0 #", #$&amp; (( #"2) ,"/!. #$% ( #$2" "$/!&amp; ,((&amp; A.T. Kearney ! 2002 #, (6) ., 0 9., "&amp;)$% . (1# ) $., [1]); </p><p>2. 4")!* , /* / "/ ,15/! ( #( "/$%&amp; #./$%/ ! / "$. #$ !"&amp; ! &amp; $# ! &amp; / , /(1/ Porter M. ! 1999 [3]. </p></li><li><p> 3(11) </p><p>/", !" / "$ 1,$!$ (.!$ ! !$0- ( #,/" ("/,($ creative destruction!"-. " 1 ( . 1) " #" " $#"-. #. * 2 "1$0#"/% -$*&amp; (/ !*+ / "$&amp;, !"*+ !"-* ( *!" " "- /+$ ,$"#": 1$ 1) ( #,/* " ! "/+$&amp;, ,/!* / "($"/"/* ! #- " ! / $,$. &amp; ), /$,"-* /* $2. " ! "#"!"- # ,. !""$% "$ $/! !"- "/!*+ ("&amp; (1-3 ! ) ( #( "/ ((*/ "&amp;/ ,0 !*#, / #"*+ !'/!, / ( #$./ //$% !*&amp;$#"- (-/ CR3, ," #$&amp; / + "*+ ,(*+ ( #"!-!, /"!$./ 45%). ( ./. (/ 1/$ (/ "#-*&amp; ( - #,)) / "$% / /"(" ""$" ( +#/ /, ! 1$%' !*+ ! (.!$./. " *. / ( !#/ (!*'0 , - 20 -/" $#"- /"(! ""$- /, . 1. </p><p>, 1 / ( /"-. )" !"- ! ""+ ( -" $#"- / "$ ("/ -" 1)".: - / # $#"- / "$; )"/ / "/ # -"-; 1</p><p>-"- !"-&amp;) </p><p>6"$%&amp;'&amp; ( - ( ./. (/ 1/$ !'/!" (!* "2*&amp; ! /" ")*!"*+ ( -"+ #,)), ( +# "!, / "2 !,!$!"/ /% /(% $#"- (/"( /") *". 1+# ///%, / " "2# ) /"(! #$. ,"/" / "$ !"2 !*1 "/% "#!"/,0 , /,0 / "/0. 2 !*#$/% #! 1")!* , /* / "/ ( Porter M. ( . 2, [3]) $ 4 ,/ ' /* +!"/" -$!*+ ,((. </p><p> 1$%', /, * #! ()-* / "/ "$%/ "/!*: ,0, !",0 " )&amp; 1//, ,0, !",0 " #($/$%&amp; -/ ( #,- ! "! ( #,/. !". "$%/ "/!" !($ !#" /!"/ (#+#" ""#&amp; &amp; / , #$. * "!!.. )"-. 1// ()!$./ )/% -, ,!$/% 15* ( #"2, ,!$/% !0 #$0 " * ! /. "". / "/. </p><p>/", !" / "$ 1,$!$ (.!$ ! !$0- ( #,/" </p><p>destruction), 1/! !"-. " 1 ( . 1) " #" " $#"-. #. * 2 "1$0#"/% -$*&amp; (/ !*+ / "$&amp;, !"*+ !"-* ( *!" " "- VI /+$ ,$"#": 1$ 1) ( #,/* " ! "/+$&amp;, ,/!* / "($"/"/* ! #- " ! / $,$. &amp; ), </p><p>,"-* /* $2. " ! "#"!"- # ,. !""$% "$ $/! !"- "/!*+ ("&amp; </p><p>3 ! ) ( #( "/ ((*/ "&amp;/ ,0 !*#, / #"*+ !'/!, / ( #$./ //$% !*&amp; , !% </p><p>3, ," #$&amp; / + "*+ ,(*+ ( #"!-!, /"!$./ 45%). ( ./. (/ 1/$ (/ "#-*&amp; ( - #,)) / "$% / /"(" ""$" ( +#/ /, ! 1$%' !*+ ! (.!$./. " </p><p>/ ( !#/ (!*'0 , - 20 -/" $#"- "-" </p><p>/ ( /"-. )" !"- ! ""+ ( -" $#"- / "$ ("/ -" A.T. Kearney [1], </p><p>/ # $#"- / "$; - / # )"/ / "/ # -"-; 1-2 / </p><p>-&amp;) </p><p>6"$%&amp;'&amp; ( - ( ./. (/ 1/$ !'/!" (!* "2*&amp; ! /" ")*!"*+ ( -"+ #,)), ( +# "!, / "2 !"0, ,!$!"/ /% /(% $#"- (/"( /") *". 1+# ///%, / " "2# ) /"(! #$. ,"/" / "$ !"2 !*1 "/% "#!"/,0 , /,0 / "/0. 2 !*#$/% #! 1")!* , /* / "/ ( </p><p>2, [3]) $ 4 ,/ ' /* +!"/" </p><p> 1$%', /, * #! ()-* / "/ "$%/ "/!*: ,0, !",0 " )&amp; 1//, ,0, !",0 " #($/$%&amp; -/ ( #,- ! "! "!* ( #,/. !". "$%/ "/!" !($ !#" /!"/ (#+#" ""#&amp; &amp; / , #$. * "!!.. )"-. 1// ()!$./ )/% -, ,!$/% 15* ( #"2, ,!$/% !0 #$0 " </p><p> /. "". / "/. </p><p> ,$ ,/. Porter " $# /! ( )# 2" ($%),/. /!* $1"$%* ("., #$"03 /"!, " #($/$%,0 -/% ( #,-. Hakansson H., $""- [4] ")*!"0/ /" ("$1"$%* /!* ( #"!-", +" "/ ),. + " (,("/$&amp; #/ 1%0/ ! ,2+ !"-*+ ( #,/!. #"". ,((" ( #( ./&amp; ( ! "3"/ !'/! ! "!*&amp; ( #,/, / "2 ,/ . "/ "/* /"+ ("&amp; " "&amp; )" ,2#"0/. ! !"-.+ " / , /*+ ( ,3/!, "3 ! ( 1 /". $-)0 " / "2 !" !'/! / + ") "1/! (Hakansson $# * $# ,0/ / "$% /"!$.0/ / &amp;, $# !, ( / &amp; "/*!"/. CR3. </p><p>, 2 4")!* , /* / "/ ( </p><p>" /"# (-"$)"- ( . 1) / &amp;" ( 2 /! ", (./ ") $# !, "$),03+ / "/0 $# /! ( )# 2", ( "/ # ,0/ ! / "$ ," /"!$.. # 75% 15" ( #"2 " *. )"/ !( ! /' / "/ (!#. /"$%*+ ,"/! / "$ (1*+ ,# 2!"/% 1$ ),0 1//% , /(1"/, / / "/". "$%/ "/!" !)"/ " / /"( (-"$)"-. )#% !*1 #$. ",/" ! ( 15" ( #"2 !$: $. #$. ,!$. #$ " *; ( #"2" ( #( ./. $# " (($3); # -"-. ( #,/" +" "/ /" /$* / "!, 1$"#"03 #($/$%&amp; -/%0 #$. (/ 1/$.. 6"". "$%/ "/!" +" "/ ),/. /&amp; (2) " !&amp; $#"-, . 1. // $#!". !"-&amp;, "$%/ "/!* ! !# $.. / *, /, ! 13 "$%/ "/!* ,( "!$. "(/"$!. "/ / "/,0 "$%/ "/!, # -"-., " "$),/. " !/ ". !$" !"-*+ ( -! ! / "$, "/ ,". " # )"-".. </p></li><li><p> 3(11) </p><p>90 </p><p>/", , ( #( ./&amp;, / * .!$.0/. $# " / "$ ( 1 /,, /!//!, #$, (.!$./. "$%/ "/!" - ( #$2/% *, ( #,/ #1"!$&amp; -/%0. " 2/ /./%? !&amp;/!"+ ( #,/", " ( #$2*+ " *, / /% $/"+ !)* ( #,-, ( ,/, !'/!"+, !"-.+. / 2/ 1*/% $"$% !'/!, ).03 /#$% !&amp;/! (") )#$. $ /+$ ( -". "( , !*(, $/ !$(#" ((". "+", </p></li><li><p>3(30) </p><p> 2011 -! "#. 2005 $% &amp;%#' (%#': )%#' $% *(#' "% +,$ !-#'$ *(. # $%+ $+ &amp; #" -*&amp; ! / : / .. (( ##"/$%) 0# .. ()". ( ##"/$.) / .1. 2# 2.. 2#" .. 2. .. </p><p>#. .. </p><p> .. 3$. 1.. .. .. (# .. (4 5.. * .. + .. ., .. 10 .. 1# .. .. #. .. ! .. .. .. ! .. #+$ .. (/!//!. /" %) 0 .. ( #"/ ) </p><p># #"- : 302019 , . $ , </p><p>,$ . "$" #" , 69 . $ . : +7 (4862) 45-40-37 9" : +7 (4862) 45-40-64 E-mai l : nichgau@yandex.ru "&amp;/ 2, "$": http://ej.orelsau.ru </p><p>!#/$%/! / "- 897721514 / 11.07. 2005 . </p><p> +&amp; #"/ " .. </p><p>#" ! "1 14.05.2011 #(" ! ("/% 28.06.2011 </p><p>9 "/ 60+84/8. 4,"" /".. " /, " "&amp;. </p><p>15= 14,8 ,$. (. $. "2 300 ). </p><p>)#"/$%/! $ , 302028, . $, 1,$%!" 1#*, 19. </p><p>-). 8021325 / </p><p>23.02.1999 . </p><p>&gt;, "$ #!" 1 ", #$. (,1$"-&amp; ",*+ "1/, </p><p>/ "2"03+ ! ", # 2" "##"/+ #/ + # /"-&amp; </p><p> 36 1 </p><p>&amp; 2 7 0# .., (4 .., # .. 1/ //)" ! /) ")$*+ ( $- ", ( +2#0 /! .. 2 .., # .. )"!.)% /!/ ")/"- //)" , !*+ /! ! /("... 5 ) .., 28 .., ) .., 9 !# .., ) 1.. 1/ #" -!/. "/&amp; ,/"/*+ /(! +.. 9 .., ) 3.1. $. /(" $/" , +" " (")"/$ !# 1", ( #$.03 ,/&amp;!/% "/&amp; )",+. 13 :- ;.2., $0( .1., ,/ .., 1%. .. !*' )",+,/&amp;!/ // "($#*+ ((,$.-&amp; ,, ,)*. 17 (. .. $ 1!" !*1 " 2! ,/! ( "2!". ($#!-.#*+ ,$%/, ! ,$!.+ 7.. 26 .. ($%)!" $,$. *+ " ! #$. - +# $- "/ "$" .#*+ ,$%/, .. 29 ( ).)., %$4 1.. /-"$ ( #,/!/ +#*+ 1 #! #* = &amp;... 32 "#' .., .., #, .1. /-"$ ,/&amp;!/ /! .1$ ! )&amp; ( #.. 35 </p><p>&amp; 2 7 3 * .., 3. 1.., #' .. !*' /!/ 1/+ / ,/" (Cicer arietinum L.). 39 1#' .). #'/! !" (!*'. "/!" ) " )&amp; ('-*... 43 * .., !</p></li></ul>

Recommended

View more >