Презентация франшизы Kira Plastinina

  • Published on
    30-Jan-2016

  • View
    236

  • Download
    0

Embed Size (px)

DESCRIPTION

Kira Plastinina

Transcript

  • 2011

  • Kira Plastinina - ( )

    Kira Plastinina ,

  • 19 ,

    - Prt-a-Portre , Fashion Weeks , ,

    ,

  • Kira Plastinina 14 2007 .

    :

    120

    - 37 (, , , , )

    2012 50

    1 ~ 15 000

    .

    .

    .-

    --

  • 119

    139

    140

    189

    215

    SS 2010

    AW 2010

    SS 2011

    AW 2011()

    SS 2012 ()

    AW 2012()

    252

    , +

  • Kira Plastinina ,

    , .

    6

  • 7

    16-25

  • 8 :

    , , ,

    + Hot, ,

    600 , , ,

  • , ,

    , /

    , .. , ,

  • -

    +

    Kira Plastinina Zara, Mango, River Island, H&M

    10

  • Kira Plastinina

    ( Zara Mexx).

    ( . . ).

    11

    Glamour 2007

    * GfK, 2011 .

  • Kira Plastinina , , :

    /

    Kira Plastinina

    30-40%

    12* GfK, 2011 .

  • Kira Plastinina - .

    :

    - ;

    ;

    13

    .

  • .

    14

    .

  • 15

    2011 Kira Plastinina -Kira Light

    Kira Light :

    : ~ 80 2

    : 70% , 30% Kira Light.

  • ~ 3 500 000

    2011 Kira Plastinina ,,

  • Kira Plastinina 10 . .*

    : Cosmopolitan, Glamour, Hello!, OK!, Grazia, Marie Claire, Elle-Girl, Yes! ..

    Kira Plastinina PR .

    Kira Plastinina sms email , .

    * , Esper Group, 2011 .