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  • 1. Online and Social Media Marketing
  • 2. Online and Social Media Marketing (D.B.A) THE JOINT DOCTORAL PROGRAM IN BUSINESS ADMINISTRATION (JDBA) Facebook Social Media Marketing Click E-commerce Success Case Study2
  • 3. Online and Social Media Marketing . 081-9758189 www.facebook.com/doctorpisek pisek@yahoo.com Twitter @doctorpisek Web Site www.doctorpisek.com3
  • 4. Online and Social Media Marketing4
  • 5. Online and Social Media Marketing5
  • 6. Online and Social Media Marketing6
  • 7. Online and Social Media Marketing (Digital Media) 7
  • 8. Online and Social Media Marketing8
  • 9. Online and Social Media Marketing Case Study : Mekong Hut Online Marketing 50% 50% 9
  • 10. Online and Social Media Marketing10
  • 11. Online and Social Media Marketing11
  • 12. Online and Social Media Marketing12
  • 13. Online and Social Media Marketing13
  • 14. Online and Social Media Marketing14
  • 15. Online and Social Media Marketing15
  • 16. Online and Social Media Marketing16
  • 17. Online and Social Media Marketing17
  • 18. Online and Social Media Marketing Banner : CPM (Cost Per Mile) 1,000 3.11 CPM www.sanook.com CPC (Cost Per Click) Fixed Fee 1,000 1,000 18
  • 19. Online and Social Media Marketing E-Mail : 19
  • 20. Online and Social Media Marketing E-Mail : e-mail list Tinyletter.com 2,000 20
  • 21. Online and Social Media Marketing E-Mail : e-mail list Tinyletter.com21
  • 22. Online and Social Media Marketing E-Mail : e-mail list Tinyletter.com22
  • 23. Online and Social Media Marketing E-Mail : e-mail list Tinyletter.com23
  • 24. Online and Social Media Marketing E-Mail : e-mail list Tinyletter.com24
  • 25. Online and Social Media Marketing E-Mail : e-mail list Tinyletter.com25
  • 26. Online and Social Media Marketing E-Mail : e-mail list Tinyletter.com26
  • 27. Online and Social Media Marketing E-Mail : e-mail list Tinyletter.com27
  • 28. Online and Social Media Marketing E-Mail : e-mail list Tinyletter.com28
  • 29. Online and Social Media Marketing E-Mail : e-mail list Tinyletter.com29
  • 30. Online and Social Media Marketing E-Mail : e-mail list Tinyletter.com30
  • 31. Online and Social Media Marketing E-Mail : e-mail list Tinyletter.com31
  • 32. Online and Social Media Marketing E-Mail : e-mail list Tinyletter.com32
  • 33. Online and Social Media Marketing E-Mail : (Newsletter) (Promotion) 33
  • 34. Online and Social Media Marketing E-Mail : (Event) (Announcement) 34
  • 35. Online and Social Media Marketing E-Mail : (Bounce Rate) (Open Rate) (Click-Through Rate) 35
  • 36. Online and Social Media Marketing SMS36
  • 37. Online and Social Media Marketing SMS37
  • 38. Online and Social Media Marketing Forum 38
  • 39. Online and Social Media Marketing Forum 39
  • 40. Online and Social Media Marketing Forum 40
  • 41. Online and Social Media Marketing Forum 41
  • 42. Online and Social Media Marketing Forum 42
  • 43. Online and Social Media Marketing Forum 43
  • 44. Online and Social Media Marketing Site Sponsoring 44
  • 45. Online and Social Media Marketing Site Sponsoring 45
  • 46. Online and Social Media Marketing (Classified)46
  • 47. Online and Social Media Marketing (Classified)47
  • 48. Online and Social Media Marketing (Classified)48
  • 49. Online and Social Media Marketing (Classified)49
  • 50. Online and Social Media Marketing 50
  • 51. Online and Social Media Marketing (SEM)51
  • 52. Online and Social Media Marketing (SEM) SEO Domain Name Keyword 52
  • 53. Online and Social Media Marketing (SEM) SEO HTML53
  • 54. Online and Social Media Marketing (SEM) SEO HTML54
  • 55. Online and Social Media Marketing (SEM) SEO HTML55
  • 56. Online and Social Media Marketing (SEM) SEO ( 6 ) SEO 56
  • 57. Online and Social Media Marketing (SEM) SEO57
  • 58. Online and Social Media Marketing (SEM) SEO Link