Vichai Jirathiyut President of Thailand Automotive Chong Motor Assemblies Sdn. Bhd. UD 65,000 5. ... Hino Motors Manufacturing ... SWOT Analysis of Thailand Truck Bus Automotive Industry Strength 1

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  • 1

    Vichai Jirathiyut President of Thailand Automotive Institute

    Version: 7.0 Date: 23/9/14

    Bus & Truck 14 Forum on 23rd September 2014

  • 1.

    (Opportunity for Thailand to be Truck & Bus Production Base )

    2. (Issues of Development for Thailand Truck & Bus Automotive Industry) 3. (Thailand Automotive Industry Development Master Plan)

    2

  • 3 Source: Asian Development Bank, 2011

    - (East-West Economic Corridor: EWEC) - (East West Economic CorridorEWEC) 6 (GMS) GMS 8 GMS - EWEC 1,320 (1) Commercial Nodes - () -- - () - (.) --- () (2) Border Nodes - (-) - (-) - (-) (3) Gateway Nodes () () (4) Interchange Nodes - EWEC -

  • 4 Source: Asian Development Bank, 2011

    - (North-South Economic Corridor: NSEC) - (The North South Economic Corridor - NSEC)

    6 (GMS)

    2 -/- (--- -/- --- -/ -) 1,280 - (- -)

  • 5

    Cluster

    : 40

  • 6

    Cluster

    :

    20

  • 7 :

    100

    6

    300

    ()

    40 %

    48 %

    12 %

    0 %

    74 %

    26 %

    32,240

    91,760

    .. 2556 = 124,000

    :

  • 8

    World Motor Vehicle Production Proportion by Type of Vehicles from 75 million units is Medium/Heavy Truck & Bus 2.5 million units or 3%

    Source: FOURIN, analyzed by TAI

    No.9

    Thailand vehicle production is ranked No.9 of the world from 87 mil.units. In 2013

  • 9

    World Motor Vehicle Production Ranking of Medium/Heavy Trucks & Bus in 2013

    Source: FOURIN, analyzed by TAI

    No.9

    % Share from Total 2.5 mil.units

  • 10

    World Motor Vehicle Sales Proportion by Type of Vehicles is M/H Truck & Bus 4%, Light Truck & Bus 22%

    Thailand vehicle sales is ranked No.13 of the world In 2013

  • 11

    World Motor Vehicle Sales Ranking of Medium/Heavy Trucks & Bus in 2013

    Source: FOURIN, analyzed by TAI

    No.12

    % Share from Total 16 mil.units

  • 12

    World Motor Vehicle Sales Ranking of Light Trucks & Bus in 2013

    Source: FOURIN, analyzed by TAI

    No.6

    % Share from Total 16 mil.units

  • Truck & Bus Manufacturers in Thailand

    13

    Truck Brand Capacity(Units/Year)

    1. Hino Motors Manufacturing (Thailand) Co., Ltd. Hino 25,000

    2. Isuzu Motor (Thailand) Co., Ltd. Isuzu 20,000

    3. Thai-Swedish Assembly Co., Ltd. Volvo, UD 21,400

    4. Scania (Thailand) Co., Ltd. Scania 500

    5. T.C. Manufacturing and Assembly (Thailand) Co., Ltd. Fuso, Foton 12,000

    Total Production Capacity 78,900

    Real Production in 2013 52,486

    Bus Brand Capacity (Units/Year)

    1. Thonburi Automotive Assembly Plant Co., Ltd. Mercedes-Benz 1,080

    2. Hino Motors Manufacturing (Thailand) Co., Ltd. Hino 150

    3. Thai-Swedish Assembly Co., Ltd. Volvo 300

    4. Scania (Thailand) Co., Ltd. Scania 500

    Total Production Capacity 2,030

    Real Production in 2013 759

    *Including Bus **Including Bus

    *Including Bus **Including Truck

  • Truck & Bus Manufacturers in Indonesia

    14

    Truck Brand Capacity

    (Units/Year)

    1. P.T. Isuzu Astra Motor Indonesia Isuzu 45,000*

    2. P.T. Hino Motors Manufacturing Indonesia Hino 75,000

    3. P.T. Astra Multi Trucks Indonesia UD 6,500*

    4. P.T. Yudha Karma Tiga Berlian Motors Fuso 178,800**

    5. P.T. United Tractors Tbk. Scania n.a.

    Total Production Capacity 305,300

    Bus Brand Capacity

    (Units/Year)

    1. P.T. Astra Nissan Diesel Indonesia Nissan Diesel 6,500*

    2. P.T. Trajaya Union Mitsubishi 1,440

    3. P.T. Mercedes-Benz Indonesia Mercedes-Benz 4,000**

    Total Production Capacity 2,000

    *Including Bus **Including Pick-up truck

    *Including Pick-up truck ** Including P.Car, Bus and Vans

  • Truck & Bus Manufacturers in Malaysia

    15

    Truck Brand Capacity(Units/Year)

    1. Isuzu Hicom Malaysia Sdn. Bhd. Isuzu 12,000*

    2. Hino Motors Manufacturing (Malaysia) Sdn. Bhd. Hino 10,000*

    3. Mercedes-Benz Malaysia Sdn. Bhd. Fuso 3,000

    4. Tan Chong Motor Assemblies Sdn. Bhd. UD 65,000

    5. Scania (Malaysia) Sdn. Bhd. Scania 450

    6. Volvo Car Manufacturing Malaysia Sdn. Bhd. Volvo n.a.

    Total Production Capacity 90,000

    Bus Brand Capacity(Units/Year)

    1. Malaysia Truck and Bus Sdn. Bhd. (MTB) Hicom, Isuzu, Mitsubishi 12,000*

    2. Scania (Malaysia) Sdn. Bhd. Scania 350

    3. Swedish Motor Assemblies Sdn. Bhd. (SMA) Volvo 200

    4. Oriental Assemblers Sdn. Bhd. (OASB) Man n.a.

    5. Hino Motors Manufacturing (Malaysia) Sdn. Bhd. Hino 10,000*

    Total Production Capacity 1,000

    *Including Bus

    *Including Truck

  • 16

    Thailand Bus Industry

  • 17

    Thailand Bus Industry

  • 18

    Source: Thailand Automotive Institute

    ASEAN Production Growth of Medium & Heavy Truck & Bus

  • 19

    Double-Cab

    33%

    Pickup 1 ton

    20%

    Passenger Car

    39%

    Bus/Truck

    1%PPV

    7%

    Source: Thailand Automotive Institute

    Proportion of Type of Vehicles in Thailand Production 2014

  • 20

    SWOT Analysis of Thailand Truck & Bus Automotive Industry

    Strength 1. High skill labor 2. Competitive in geographical area 3. Government policy 4. Emission and Safety Standard higher than Malaysia,

    Indonesia 5. Strength in Body, Interior, Stamping Parts, Mirror

    Weakness 1. Limited market demand for auto-parts and CBU

    investment and economy of scale 2. Limited know-how transfer 3. Trend of lacking skilled labor in future

    Opportunity 1. AEC 2015 increase free flow of products, labor, trade

    and investment, and in particular the logistics across -border among ASEAN countries.

    Threat 1. Higher standard resulted in higher cost and technology 2. Increasing of competition from low-cost competitor e.g.

    China, etc. from zero import duty effective from FTA, AFTA.

    3. Import duty of some items of raw material and CKD is still higher than CBU imported from some countries.

    Source: Thailand Automotive Institute

  • Truck & Bus Tax Structure - Thailand

    Source : Thailand Automotive Institute (TAI) 21

    Category

    Engine size

    Fuel

    Emission Std.

    Import duty (CBU) I/D(CKD)

    I/D (Component)

    Luxury Tax

    Remarks

    MFN rate

    Applied rate

    AFTA FTA

    Truck

    GVW24 ton

    G/D 40 40 0 5-10 0

    Bus

    GVW24 ton

    G/D 200 40 0

  • Truck & Bus Tax Structure - Indonesia

    Source : Thailand Automotive Institute (TAI) 22

    Category

    Engine size

    Fuel

    Emission Standar

    d

    Import duty (CBU) I/D(CKD)

    I/D (IKD)

    I/D (Component)

    Luxury Tax

    Remarks

    MFN rate

    Applied rate

    AFTA FTA

    Truck

    GVW24 ton

    G/D 10 10 0 5 0 10 0

    Bus

    GVW15 pax =10,

    28 km./lt. 50% Sales

    Price

    GVW 5-24 ton

    G/D - - 0 0 0 10 0 GVW>24 ton

    G/D 10 10 0 5 0 10 0

    Remarks: JIEPA Japan-Indonesia Economic Partnership Agreement -

  • Truck & Bus Tax Structure - Malaysia

    Source : Thailand Automotive Institute (TAI) 23

    Category

    Engine size

    Fuel

    Emission Standard

    Import duty (CBU) I/D(CKD)

    MFN rate

    Applied rate

    AFTA FTA

    Truck

    GVW24 ton G/D 30 30 0 0 Bus

    GVW24 ton G/D 30 30 0 0

    JMEPA Japan-Malaysia Economic Partnership Agreement -

  • 24

    UNECE R.66 1 2 80 . Apply UNECE R.66

    1

    UNECE R.80 16 () 2

    2

  • .. 2555 2559

    10 .. 2564 (2021)

    25

    Thailand is a global green automotive production base with strong domestic supply chains which create high value added for the country

    * Green = Environmentally friendly & International standard

  • 26

    Productivity

    Improvement

    Cluster/Supply chain

    Network

    Green manufacturing

    Integrated AHRD

    System Development

    Capability upgrading

    AHRD Alliance

    Human

    Resources Development

    Strategic Plan (3 COEs + 2 ENVs)

    VISION 2021Thailand is a global green automotive production base

    with strong domestic supply chains which create high value added for the country

    Entrepreneur

    Strength Enhancement

    Alternative energy

    Light weight vehicles

    Vehicle safety

    Advanced production T technology

    Research and

    TechnologyDevelopment

    Testing and R&D Centers

    Automotive Academy

    ENV-1

    Infrastructure

    Policy Integration

    Policy Research SupportPromote Investment Promotion for Green Products and Suppliers

    Branding for REM

    Automotive Information Centers

    COE-1 COE-2 COE-3

  • 27

    Thailand Automotive Institute www.thaiauto.or.th

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