SEO-аудит своими руками. Вебинар WebPromoExperts #106

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  • SEO- WebPromoExperts

    28 2015

  • 1. seo-?

    2. .

    3. ?

    4. .

    5. .

    6. .

    7. .

  • ?

    ? -?

    ?

    ?

    , ?

    .

  • 1. seo-?

    SEO- ( ) (, ).

    , .

  • 2. .

  • 2. .

    !

    , .

  • 3. ?

    , / .

    :

    SEO

  • SEO

    .

    -

    -

    - . .

    -

    - .

    - - .

  • SEO

    .

    -

    -

    - . .

    -

    - .

    - - .

    .

  • 4. .

    SEO http://www.seochecklist.ru

    ?

    Xenu Link Sleuthhttp://home.snafu.de/tilman/xenulink.html

    Google. Google Analytics

    Web Developer Toolbarhttps://addons.mozilla.org/ru/firefox/addon/web-developer/

    Firebughttps://addons.mozilla.org/ru/firefox/addon/firebug/

  • 4. .

    Screaming Frog SEO Spiderhttp://www.screamingfrog.co.uk/seo-spider/

    Key Collectorhttp://www.key-collector.ru

    http://devaka.ru/articles/seo-analytics-tools,

    Ahrefshttps://ahrefs.com

    MajesticSEOhttp://www.majesticseo.com

  • (Crawling)

  • (Crawling)

    HTTP-

    robots.txt

    Meta-robots

  • (Crawling)

    - -

    PageRank, TrustRank, SpamRank, ...

  • (Crawling)

  • (Crawling)

    -

    -

    - ,

    -

  • ?

  • ?

    HTTP- robots.txt meta-robots ...

  • Web Developer Toolbar Firebug Xenu Link Sleuth Screaming Frog SEO Spider Site Auditor https://www.google.com/webmasters/tools/

    mobile-friendly/

    https://www.google.com/webmasters/tools/mobile-friendly/
  • Site Auditor

  • Cookies?

  • WDT

  • ?

    404 robots.txt Google - !

  • , ?

  • 404

  • HTTP-

  • robots.txt

  • -

  • ?

    , -, ...

  • seo-

    Xenu Link Sleuth Firebug Web Developer Toolbar

  • - GWT

  • Google

  • Firebug

  • ?

    meta-description ( )

  • ?

    IP- ...

  • Ahrefs, Majestic SEO, Open Site Explorer SemRush, Prodvigator.ua, SpyWords Alexa

  • seo-

    http://www.majesticseo.com/reports/compare-domain-backlink-history

    http://www.majesticseo.com/reports/compare-domain-backlink-historyhttp://www.majesticseo.com/reports/compare-domain-backlink-history?IndexDataSource=H&d0=moyaodejda.ru&d1=&type=2&entries=24
  • ?

    -

  • ?

    ...

  • ., Google Analytics, LiveInternet

    Key Collector http://devaka.ru/articles/keyword-tools

    ..

    http://devaka.ru/articles/keyword-tools
  • KeyCollector

  • ?

    ...

  • ?

    (4 ) SEO-

  • 6.

    -.

  • devaka.ru

  • 6.

    -. Excel (Open Office)

  • Excel

  • .

  • 6.

    -. Excel (Open Office)

  • 6.

    -. Excel (Open Office)

    Google Analytics

  • 6.

    -. Excel (Open Office)

    Google Analytics !

  • !

    Web: http://devaka.ru

    Google+ http://gplus.to/devaka

    Twitter: @devakaru

    E-mail: event@devaka.ru

    (Devaka) WebPromoExperts

    mailto:event@devaka.ru