Новинки Google Analytics-

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  • Google Inc. 2016. All rights reserved.

    Google Analytics 360 Suite

    Tag Manager

    Analytics Premium-

    Adometry

    2016

    Google Analytics 360 Suite

    Tag Manager 360

    Data Studio 360

    Analytics 360-

    Attribution 360

    Optimize 360A/B, MVT

    Audience Center 360

  • Google Inc. 2016. All rights reserved.

    360 Suite

    Audience Center 360

    Analytics 360 + DBM

    >$75k, $100. .

    Data Studio 360

    Analytics 360 + BQ + Sheets + Attribution

    : .

    Attribution 360

    Analytics 360 + DCM

    DCM, . .

  • Google Inc. 2016. All rights reserved.

    ,

    2.

    1.Data in 3. Data out :

    ,

    , , .

    :

    : ROI

    :

    ;

  • 1Q16

    360 Suite: Beta Analytics Free, Tag Manager Free

    Beta - 360 Suite, Optimize,

    Attribution, Audience Center, Data Studio AMER, EMEA, APAC

    360 Suite -

    15/03

    BETA 360 Suite, Optimize, Data Studio

    Connecting Insights to Impact.

    Powerfully simple.

    Better together.

    11/05/15

    Suite Private Beta 10

    BETA

    Google Analytics 360 Suite

  • : AW / DCLK / : , : , , ,

    GA360 Suite, Google

    ,

    Enterprise, SLAs,

    Analytics 360

  • : AW / DCLK / : , : , , ,

    GA360 Suite, Google

    ,

    Enterprise, SLAs,

    TV : DDA Doubleclick Cross-device: ,

    Analytics 360

    Attribution 360

  • Attribution 360:

    GA360 Suite, Google

    ,

    Enterprise, SLAs,

  • Attribution 360: Data-Driven Attribution

    GA360 Suite, Google

    ,

    Enterprise, SLAs,

  • Attribution 360: Data-Driven Attribution

    20%2.4 conversions

    60%7.2 conversions

    20%2.4 conversions

    Data-Driven

  • : AW / DCLK / : , : , , ,

    GA360 Suite, Google

    ,

    Enterprise, SLAs,

    TV : DDA Doubleclick Cross-device: ,

    Analytics 360

    Attribution 360

    Optimize 360

    GA: -

  • Optimize 360: A/B, MVT

    A/B, MVT

    GA: , , ,

  • : AW / DCLK / : , : , , ,

    GA360 Suite, Google

    ,

    Enterprise, SLAs,

    TV : DDA Doubleclick Cross-device: ,

    Google DSP

    Analytics 360

    Attribution 360

    Optimize 360

    Audience Center 360

    GA: -

  • : AW / DCLK / : , : , , ,

    GA360 Suite, Google

    ,

    Enterprise, SLAs,

    TV : DDA Doubleclick Cross-device: ,

    Google DSP

    , ,

    Analytics 360

    Attribution 360

    Optimize 360

    Audience Center 360

    Data Studio 360

    GA: -

  • : AW / DCLK / : , : , , ,

    GA360 Suite, Google

    ,

    Enterprise, SLAs,

    TV : DDA Doubleclick Cross-device: ,

    Google DSP

    , ,

    : , SLAs : Enterprise-ready API, SDK ,

    / .

    Analytics 360

    Attribution 360

    Optimize 360

    Audience Center 360

    Data Studio 360

    TagManager360

    GA: -

  • Google Inc. 2016. All rights reserved.

    !

    Google Analytics 360 Suite