РИФ - Omnichannel marketing

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  • Performance Marketing Omnichannel

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  • (iBuy)

    iNeed ?iUnderstand !iTrust !iCompare -?iUrge , ?iCan ?iConfirm !iAfford ?

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    !

    !

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  • Fashion Retail

    Omnichannel

  • 11 15 :

  • Streamboard:

  • 100

  • ?

  • 1 2 3 4 5

    . .

    . .

    . PoS .

    . , .

    .

    SEO, ,

    CPL, CPO, ,

    CAC, LTV . , .

    , .

    - (, )

    - ,

    -

    ,

    big data

    ( web- )

    -

    proximity ,

    -

    , PoS c

    just-in-time omnichannel

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    Excel.

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    . -.

    , .

    "": , .

    , -

    CRM

    .

    ( )

    .

    - ,

    (NPS, CSI .) , -

    , .

    . - .

    . , .

    .

    Customer Executive , .

    . KPI .

  • ?

  • as@malkov.org

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