Building a Content Strategy for Legal Marketers

  • Published on
    12-Apr-2017

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  • This webinar is sponsored by:

    Building a Content Strategy for Legal Marketers

    Jessica Sharp is Principal of Maven Communica

  • This webinar is sponsored by:

    Building a Content Strategy for Legal Marketers

    Presenter: Jessica Sharp, Maven Communica

  • This webinar is sponsored by:

    AGENDA

    1. Content Marke

  • This webinar is sponsored by:

    Content Marketing Landscape

    Customers who start their purchase with a search engine 90%

    50% General counsel who frequently use lawyer blog to learn quickly about legal topics before calling outside counsel

  • This webinar is sponsored by:

    PUSH v. PULL #LegalMarke

  • This webinar is sponsored by:

    PUSH v. PULL #LegalMarke

  • This webinar is sponsored by:

    Content Marketing Landscape #LegalMarke

  • This webinar is sponsored by:

    Set Goals & Objectives #LegalMarke

  • This webinar is sponsored by:

    Objectives Drive Strategy #LegalMarke

  • This webinar is sponsored by:

    Determine Material #LegalMarke

  • This webinar is sponsored by:

    Case Study #LegalMarke

  • This webinar is sponsored by:

    Case Study #LegalMarke

  • This webinar is sponsored by:

    5 Tips to Generate Content #LegalMarke

  • This webinar is sponsored by:

    Measurement #LegalMarke

  • This webinar is sponsored by:

    5 Takeaways #LegalMarke