Building a Content Strategy for Legal Marketers

  • Published on
    12-Apr-2017

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<ul><li><p>This webinar is sponsored by: </p><p>Building a Content Strategy for Legal Marketers </p><p>Jessica Sharp is Principal of Maven Communica</p></li><li><p>This webinar is sponsored by: </p><p>Building a Content Strategy for Legal Marketers </p><p>Presenter: Jessica Sharp, Maven Communica</p></li><li><p>This webinar is sponsored by: </p><p>AGENDA </p><p>1. Content Marke</p></li><li><p>This webinar is sponsored by: </p><p>Content Marketing Landscape </p><p>Customers who start their purchase with a search engine 90% </p><p>50% General counsel who frequently use lawyer blog to learn quickly about legal topics before calling outside counsel </p></li><li><p>This webinar is sponsored by: </p><p>PUSH v. PULL #LegalMarke</p></li><li><p>This webinar is sponsored by: </p><p>PUSH v. PULL #LegalMarke</p></li><li><p>This webinar is sponsored by: </p><p>Content Marketing Landscape #LegalMarke</p></li><li><p>This webinar is sponsored by: </p><p>Set Goals &amp; Objectives #LegalMarke</p></li><li><p>This webinar is sponsored by: </p><p>Objectives Drive Strategy #LegalMarke</p></li><li><p>This webinar is sponsored by: </p><p>Determine Material #LegalMarke</p></li><li><p>This webinar is sponsored by: </p><p>Case Study #LegalMarke</p></li><li><p>This webinar is sponsored by: </p><p>Case Study #LegalMarke</p></li><li><p>This webinar is sponsored by: </p><p>5 Tips to Generate Content #LegalMarke</p></li><li><p>This webinar is sponsored by: </p><p>Measurement #LegalMarke</p></li><li><p>This webinar is sponsored by: </p><p>5 Takeaways #LegalMarke</p></li></ul>