Laporan Digital Marketing - Mailchimp, Google Adwords & Facebook Ads

  • Published on
    09-Aug-2015

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  1. 1. Risk comes from not knowing what youre doing. - Warren Buffett
  2. 2. Hasil Pemasaran Digital Mailchimp, Google Adwords & Social Ads
  3. 3. Platform Mailchimp Google Adwords Facebook Ads (Social)
  4. 4. Mailchimp Paling Berkesan 24% dari jualan (1-13 Mei) Conversion rate : 4.47% Transaksi : 194 Purata nilai belian : RM109.92
  5. 5. Google Adwords Tempat Kedua 19% dari jualan (1-13 Mei) Conversion rate : 4.19% Transaksi : 138 Purata nilai belian : RM120.26
  6. 6. Facebook Ads (Social) Tempat ketiga 18% dari jualan (1-13 Mei) Conversion rate : 2.75% Transaksi : 161 Purata nilai belian : RM96.22
  7. 7. Strategi (HMTJ) Kenal Suka Cuba Beli Ulang Beli Heboh / Dropship
  8. 8. Strategi Mailchimp Subjek Email Bilangan Subscriber vs Jualan Jadual Email Teknik Himpun Minat Trust Jual Lifetime Value Customer
  9. 9. Strategi Google Adwords Search Network vs Display Network HMTJ vs Remarketing Mobile vs Desktop Optimize : Kurangkan kos tingkatkan jualan Timing
  10. 10. Strategi Facebook (Social) A/B Split test Target, Audience, Jenis Iklan, Tujuan Jenis Posting Popular Sela Masa Posting
  11. 11. Terima kasih. - Zulkifli Abdullah -