Usabilitylab РИФ Крым

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Omni channel ; ?; (CJM); ?; - ; ;

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<ul><li> 1. Omni-channel - UX manager UsabilityLabd.lobanovskiy@usabilitylab.net- 2014 </li></ul> <p> 2. 15 -20 ? 3. - Omni channel ;- ?;- (CJM);- ?;- ;-; 4. Connecting Across Channels: Moving Beyond Multi-channel , . . , , , . 5. Cross-channelCross-channel : ; , ; 6. Omni-channel , . , . ; ; ; ; 7. 8. Oasis 9. 10. 11. IBeacon , . , . 12. , 13. Customer Journey Map .http://atiqurrehman.com/CJM . .CJM . . 14. CJM Mel Edwards, 2011 ; ; 15. Mel Edwards, 2011 &amp; Alexey Kopylov, 2013CJM ; ; 16. Mel Edwards, 2011 &amp; Alexey Kopylov, 2013CJM ; ; 17. Customer Journey Map . . 18. ? 19. : 20. 44% 56% :51% , 17% , 32% , , , 21. User ExperienceUser Experience . , .21 22. :- () () () ? ( ) : , . . 23. . . . 24. KPI ( ) ()ROI . ROI, , . 25. January 7, 2013 by John Kembel CJM . CJM 26. . . . . .CJM , - . , . 27. . , .CJM , .? 28. - 2014 U-manager d.lobanovskiy@usabilitylab.net 29. 23 - 24 , - Mail.Ru Group , User Experience.</p>