Eines 2.0 per comunicar la recerca

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Presentaci de la xerrada que vaig impartir el 19 de maig de 2014 a la Universitat de Vic, en el marc dels seminaris que organitza l'Escola Politcnica Superior de la UVic (EPS Seminars). La presentaci mostra alguns exemples que demostren la utilitat dels blogs i eines com ara Twitter i altres xarxes socials per, duna banda, comunicar la cincia i socialitzar el coneixement i, de laltra, incrementar la difusi, la visibilitat i limpacte de la recerca.


Eines 2.0 per comunicar la recerca EPS Seminar UVic 19 maig 2014 Xavier Lasauca i Cisa @xavierlasauca https://www.flickr.com/photos/reinante/2459567626 Marc general http://www.flickr.com/photos/mikebehnken/5007703932/sizes/l/ Del regne dels simis a la supremacia de lhomo digitalis http://estrellaenelsol.blogspot.com.es/2010_08_01_archive.html CINDY CHEW/2010 S.F. EXAMINER FILE PHOTO i lhomo mobilis! http://injuryprevention.bmj.com/content/19/4/232.abstract http://www.omicrono.com http://www.eleconomista.es/tecnologia/noticias/4998336/07/13/El-miedo-a-salir-de-casa-sin-el-smartphone-afecta-a-mas-de-la-mitad-de-los-espanoles.html http://www.english-heritage.org.uk/about/news/help-darwins-notebook/REUTERS/TonyGentile Alternative metrics (Altmetrics) http://article-level-metrics.plos.org/ #Crear #Comunicar #Connectar Compartir! https://www.flickr.com/photos/tetegil/8237785615 #Crear To blog or not to blog? https://www.flickr.com/photos/krisolin/6861197374/ Motive A: Visibility Motive B: Networking Motive C: Information increase own impact connect with peers be up to date be found by peers and other stakeholders stay in touch with colleagues be part of a conversation present self/own work be(come) part of a community anticipate trends Font: (Micro)blogging Science? Notes on Potentials and Constraints of New Forms of Scholarly Communication, by Cornelius Puschmann Cientfics bloguers: per qu? http://sociologicalimagination.org/archives/13910 http://www.flickr.com/photos/nauright https://www.flickr.com/photos/miuenski/5887393036/ http://rrresearch.fieldofscience.com/ The purpose of keeping the blog is to give me a semi- public place to describe the ongoing process of doing and thinking about my labs research. I hope Ill use it to describe/explain (mainly to myself) the scientific issues I'm thinking about: - what experimentsweve done - what the resultswere if they worked (or possible explanations for why they didnt work) - what experiments I think we might do or should do when time and resources permit. http://rrresearch.fieldofscience.com/2010/12/arsenic-associated-bacteria-nasas.html Jester Lubo Motl Matt Strassler Matti Pitkanen Peter Woit Philip Gibbs T. Dorigo ZapperZ Collective blogging (1) http://mon.uvic.cat/fec/http://mon.uvic.cat/mecatronica/ Collective blogging (and 2) http://tobaccorelated.org/http://inefcresearch.wordpress.com/ http://blogs.lse.ac.uk/impactofsocialsciences/2012/02/24/five-minutes-patrick-dunleavy-chris-gilson/ What are your short but sure-fire tips for academic bloggers working to improve their craft? 1) Remember the Web is a network, not a single-track railway line and not everyone uses the web in the same way. So once you have a blog post, do everything you can to get the key content out to diverse readerships who want to see it. Post your links to Twitter (several times, at different times of the day) and Facebook. Let people subscribe by RSS or email. 2) Talk to your readers. Encourage people to comment (but only post their comments after moderation) and respond to comments and to Tweets. Talk to people on Twitter and Facebook when they discuss your work. And be reciprocal, open-minded and fair in sharing your content with others and linking to their work improving the public understanding of social science is a huge collective good for all social scientists. We can all flourish together in the new paradigm for academic work. http://commons.wikimedia.org/wiki/File:Boulevard_der_Stars_2012_Blogger.jpg http://feedly.com #Comunicar Piulades de cincia http://blogs.lse.ac.uk/impactofsocialsciences/2012/04/19/blog- tweeting-papers-worth-it/ Anatomia dun tuit # (hashtag) emprat per categoritzar tuits. Etiqueta. Menci a un altre compte de Twitter (@) URL (enlla) 1 3 2 @CMSexperiment @uvic_news@UVic_EPS @GarrinsMetalics CRG ICFO ICIQ IDIBAPS IRB IRTA ISGlobal Alba Mare Nostrum http://cerca.cat/alfabetic/a-la-xarxa/ El perfil duna cientfica a Twitter @nlbigas Cronologia o timeline (TL) A B C D Una persona referent (influencer) Persones que han repiulat o favorititzat el tuit Nombre de vegades que el tuit ha estat repiulat http://library.queensu.ca/ojs/index.php/IEE/article/view/4625/4830 Connectar Desenv. idees Difondre The role of Twitter in the life cycle of a scientific publication Start: to generate new ideas Manuscript: pre-review of works in progress. Published: communicate research to a broad audience that can amplify the scientific and social impact of publications. Major funding boards are starting to value the social media impact of the research values. http://blogs.plos.org/scied/2013/08/19/twitter-for-sci-ed- part-1-teaching-in-140-characters-or-less/ Reason #1: Twitter has very direct, and very relevant implications for those in Public Health 1 2 Reason #2: Its a great way to get information you otherwise wouldnt Reason #3: At conferences, Twitter is invaluable for stimulating discussion and finding out what is happening in other sessions Reason #4: For lecturers, Twitter can contribute to discussions and deepen understanding Reason #5: The way we translate information is changing http://www.flickr.com/photos/shovellingson/6800803601/ The Importance of Being Hashtag Using hashtags in conferences #EPSHEP #JMUVic https://docs.google.com/spreadsheet/ccc?key=0AiftIdjCeWSXdDRLRzNsVktUUGJpRWJhdUlWLS1Genc#gid=0 Twitter chats Learning with Twitter http://www.istockphoto.com/stock-photo-3241754-students-sitting-in-lecture-hall-at-university-shot-from-above.php?st=3c84b67 https://www.youtube.com/watch?feature=player_embedded&v=6WPVWDkF7U8 The Twitter Experiment by Monica Rankin (UT Dallas) http://www.utdallas.edu/~mrankin/usweb/twitterconclusions.htm http://chronicle.com/blogs/profhacker/a-framework-for-teaching-with-twitter/26223 http://www.flickr.com/photos/72211347@N00/327122302# Sc a Twitter. I ara qu faig? http://blogs.lse.ac.uk/impactofsocialsciences/2011/09/29/twitter-guide/ http://www.lwec.org.uk/sites/default/files/TwitterTips.pdf #Connectar Linkedin Google + Facebook Academia.edu Researchgate Xarxes genriques Xarxes especfiques http://www.researchgate.net/ Compartir! Articles i presentacions (Slideshare, issuu) Marcadors denllaos o social bookmarking (Delicious, Diigo) Imatges (flickr, Instagram) i vdeos (YouTube) Gestors de dades bibliogrfiques (Zotero, Mendeley) Telefonia per internet (Skype, Google hangouts) http://www.rin.ac.uk/our-work/communicating-and-disseminating-research/social-media-guide-researchers Per aprofundir-hi http://tinyurl.com/VitaeInn-HSMR http://www.plosbiology.org/article/info%3Adoi%2F10.1371%2Fjournal.pbio.1001535?utm_source=&utm_medium=&utm _campaign= http://blogs.bodleian.ox.ac.uk/23things/ https://www.miriadax.net/web/sociedad_digital Estratgia Definir objectius sobre la presncia a les xarxes socials Explorar les eines i escollir-ne les ms adequades Desenvolupar una xarxa prpia Estimular la interacci i el debat Personal UVic Blog Twitter Socialitzaci del coneixement Marca personal +Reputaci digital +Visibilitat +Impacte +Prestigi +Influncia http://www.flickr.com/photos/waywuwei/4611542919/sizes/o/ Wikicomunicaci de la recerca http://geography.oii.ox.ac.uk/wp-content/uploads/2013/12/spain_languages.jpg Publicacions Wiki-to-Journal http://wikimedical.jmir.org/index Imatge: Martin Poulter CC BY-SA (Wikimedia Commons) Imatge: Martin Poulter CC BY-SA (Wikimedia Commons) Font:CreatinganefficientworkflowforpublishingscholarlypapersonWikipedia,deMartinPoulter PublicacionsJournal-to-Wiki http://blogs.plos.org/biologue/2013/09/24/building-a-community-resource-the-iscb-wikipedia-competition/ http://www.flickr.com/photos/tetegil/4545900167/ Administraci 2.0 A quines xarxes socials? 1. Blog Wordpress: eina de publicaci de continguts en servidors propis. Relaciona totes les altres. 2. Twitter i Facebook: xarxes socials generalistes que persegueixen que les persones interaccionem. Linkedin: xarxa social vertical per fer networking a partir dels contactes de professionals i la collaboraci de les organitzacions (empreses i administracions). 3. Altres repositoris i eines per compartir arxius de vdeo, imatges i presentacions en xarxa: Youtube, Flickr i Slideshare. 4. Delicious: per a enllaos. Font:@gencat Ens calen pautes Font:@gencat Administracions a les xarxes Font:@gencat http://www.gencat.cat/xarxessocials/ca/guia-usos-estil.html 300 comptes de la Generalitat a les xarxes socials Incloent-hi els comptes mltiples (35 Trnsit per a eixos viaris, 23 per a ofertes de feina per categories i 15 Rodalies per lnia). Font:@gencat Les xarxes socials a la SUR Secretaria dUniversitats i Recerca (Departament dEconomia i Coneixement) @coneixementcat Direcci General de Recerca @recercat Direcci General dUniversitats @universitatscat @recercat a Twitter & Facebook https://twitter.com/recercat https://www.facebook.com/recercat Perfil de la DG Recerca a Flickr Portada recercat El butllet RECERCAT http://www.gencat.cat/economia/ur/serveis/publicacions/periodiques/recercat/index.html Xarxes socials: Per qu? Publicacions de la unitat (butllet electrnic RECERCAT, contes de la Laura i en Joan, guies didctiques dels Personatges en joc...) Convocatries pbliques de beques i ajuts a la recerca Novetats/actualitzacions en el web institucional de la SUR Notes de premsa Retransmissi en directe dactes Actes, premis, beques, publicacions o daltres informacions dels agents vinculats al sistema catal de cincia i tecnologia @recercat Avaluaci continuada La Generalitat ha desenvolupat un conjunt dindicadors per avaluar la seva presncia a les xarxes socials. De manera automtica, no sols sobtenen les dades de cada compte (seguidors, tuits...), sin que, a ms, es pot saber quin inters tenen els continguts que hi publiquem i tamb el grau de comproms dels nostres seguidors. Font: @gencat Twitter i Facebook Youtube, Flickr i Slideshare Indicadors de qualitat Indicadors dimpacte: avaluen els canvis que provoca lactuaci a les xarxes socials. Indicadors xarxes socials gencat Font:@gencat Fitxa mensual avaluaci xarxes gencat Font:@gencat 1 2 3 Rendici de comptes 1 2 Principals seguidors que s'han donat d'alta durant els darrers tres mesos. Principals seguidors que s'han donat de baixa durant els darrers tres mesos. Principals usuaris que retuitegen de manera regular (en els darrers 12 mesos han retuitejat en un mnim de 3 mesos) el compte. Conclusions https://www.flickr.com/photos/eltb/7926885204/ El que ara s important sn les converses, el coneixement que es genera des de la xarxa Chris Anderson http://www.flickr.com/photos/bensonkua/4839019821/sizes/l/ http://www.flickr.com/photos/ehnmark/463965443/ https://www.flickr.com/photos/dharmasphere/3128330968/ http://en.wikipedia.org/wiki/File:YourCountryNeedsYou.jpg http://www.flickr.com/photos/kugelfisch/3558561251/sizes/l/ Xavier Lasauca i Cisa Direcci General de Recerca Departament dEconomia i Coneixement Generalitat de Catalunya www.xavierlasauca.cat @xavierlasauca