경험 경제에서 바라본 MS 스마트폰 전략

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    18-Jan-2015

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정보처리학회 발표자료집

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<ul><li> 1. MS Beyond Experience Economy: Microsoft Mobile Strategy<br /> (Jinho.Seo@microsoft.com)<br />Sr. Developer Evangelist Windows Phone 7<br />Microsoft Korea<br />http://blogs.msdn.com/jinhoseo<br /></li></ul> <p> 2. Korea Smartphone Market (OS)<br /> 3. Korea Smartphone <br />ISV &amp; Individual DevelopersSize<br />11,000 ISVs<br />Source: Microsoft, 2010<br /> 4. Numbers of Korea Smartphone Apps<br /> 5. The Experience Economy<br /> . . <br />B. Joseph Pine II, James H. Gilmore<br /> 6. Case: The Experience Economy<br /> 7. Cloud Experience<br />User Experience<br />Software Experience<br />Hardware Experience<br />4 Experience<br /> 8. Cloud Integration Services<br />App Model<br />UI Model<br />Software Architecture<br />Hardware Experience<br /> 9. Hardware Experience<br />Capacitive touch<br />4 or more contact points<br />800 or 480<br />Sensors<br />A-GPS, Accelerometer, Compass, Light, Proximity<br />Camera<br />5 mega pixels or more<br />Multimedia<br />Common detailed specs, Codec acceleration<br />Memory<br />256MB RAM or more, 8GB Flash or more<br />GPU<br />DirectX 9 acceleration<br />CPU<br />ARMv7 Cortex/Scorpion or better<br />Hardware buttons | Back, Start, Search<br />480 or 320<br /> 10. Cloud Integration Services<br />App Model<br />UI Model<br />Software Experience<br />Hardware Foundation<br /> 11. 3 <br />Cloud<br />Windows Desktop<br />Xbox<br />Windows Phone<br />XNA Frameworks<br />XNA Frameworks<br />XNA Frameworks<br />Location Service<br />Silverlight Presentation and Media<br />Silverlight Presentation and Media<br />Windows Phone 7 Series Frameworks<br />Notification Service<br /> Common Base Class Library<br /> 12. <br /></p> <ul><li>High performance game framework </li></ul> <p> 13. Rapid creation of multi-screen 2D and 3D games 14. Rich content pipeline 15. Mature, robust, widely adopted technology spanning Xbox 360, Windows, and Zune 16. Modern XAML/event-driven application UI framework 17. Rapid creation of visually stunning apps 18. Metro-themed UI controls 19. HTML/JavaScript 20. 500,000 developers spanning Windows and web</p>