Content strategy triage intro for Lavacon 2015
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Content strategy triage
Sarah OKeefe Scriptorium
Who lives?Who dies?
Who do you ght to save?
In this session, youll learn:
How to prioritize content strategy efforts
What types of problems cant be solved
Where you can make the biggest difference
President and founder, Scriptorium (1997)
Content strategy analysis
Solving business problems and achieving strategic goals with content-driven solutions