Doing Business with Tropo

  • Published on
    08-Jan-2017

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  • Adam Kalsey Manager, Technical Marketing akalsey@cisco.com @akalsey

  • Cloud APIs enabling developers to quickly and easily embed communication capabilities

    into their applications and business processes.

    3

  • 4

    Old-style Communication Development

  • 5

  • 6

    +Ask Call Conference Hangup

    Record Reject Say Transfer

  • 7

    Local Numbers

    Toll Free 25+

    countries SIP

    Addresses

    Numbers

    Inbound Outbound Trunking

    included

    Voice

    Inbound Outbound Two-way

    Texting

  • 8

    Transfer Conference Headers

    Call Control

    Speech Recognition

    Text to Speech

    Audio playback

    Recording

    Rich Media

    Redundant data centers

    Auto-scaling Usage-

    based

    Cloud

  • 9

    Globally available Global Outgoing Calls & Messages Numbers in 42 countries 80 speech languages

  • Account Types10

    Free for testing Low-volume Restricted use No production

    usage

    Developer

    Pre-paid Credit Card Self-service

    signup Shared Cloud one minute billing

    increments

    Production

    Post-paid invoices

    Contract SLA Account

    Manager Shorter billing

    increments Training

    Enterprise

  • 11

    24x7 support All features

    Monitored, Managed Cloud

    Developer Production Enterprise

  • 12

    call

    answer

    hangup

    transfer

    reject

    ask

    say

    play

    record

    conference

  • 13

    ask Thanks for calling. For sales say sales or press 1. For support say support or press 2., { :choices => 1 (sales, 1) , 2 (support, 2), :onChoice => {

    if result.value == 1 then say A sales person is not available right nowelsif result.value == 2

    say Support is currently assisting other customers

    end }}

  • Inbound Capabilities: User Calls or Texts App

    14

    Surveys / Voting Voice Search

    Seasonal Spikes

    Audio Conferencing

    Information Lookup

    Basic Auto Attendent

  • Outbound Capabilities: App Calls or Texts User

    15

    Voice Broadcast

    Conditional Alerts

    Click-to-Call

    Appointment Reminders

    Two Factor Authentication

    Confirmation SMS

  • 16

    Customer Loyalty

    In store IVR

    Notifications

    Satisfaction Surveys Press 1 if you were satisfied

    Status of gift cards, extra coupons, promotions

    Confirmation receipts of delivery, order pickups

    In store Paging and Notification - Press for help in electronics

    Branch site flexibility

    Appointment Reminders

    Use Cases

    Retail

    Click to Call for Web Leads (auto conference)

    Delivery/Operations In store Delivery optimization

  • 17

    Hospital, Pharmacy

    Home Healthcare

    Operations

    Patient appointment Reminders

    Prescription Re-fill and pickup reminders

    Medical lab results outbound IVR

    Time of Day Dietary and Exercise Reminders

    Daily check-ins todays pain level =, Mental illness check-in

    Nurse site visit verifications

    Use Cases

    Billing record verifications and payments

    Health Care

    +

    Masked Number Medical Consult

  • 18

    Customer Loyalty

    Customer Interaction

    Workforce Optimization

    Theme park notifications

    Deals, promotions marketing campaigns

    Appointment Reminders Your Massage is scheduled

    Reservation and Delivery confirmations

    Your Table is ready

    Basic Interactive Voice Response Press 1 for concierge

    Use Cases

    Hospitality

    Maintenance services to validate job status

    Branch Site flexibility - persistent updates

  • 19

    Banking

    Insurance

    2 Factor Authentication

    Appointment Reminders, Kiosk integrations

    Basic account balance IVR and self service

    Proactive notifications low balance, fraud, account activity

    Proactive Notifications New offers, loan rates, stocks

    Extreme Weather Notification Services

    Branch Location Flexibility for IVR

    Verification of identify for account access

    Use Cases

    Payment Reminders

    Financial Services

  • 20

    IOT Sensor Alerting

    Customer Loyalty

    Escalation of thresholds to sms/voice

    Plant status Emergency notifications plant down, line halt

    Smart Grid power consumption management

    Gas tank and gauge thresholds

    Use Cases

    Proactive outreach of utility spending, surges, planned downtime

    Manufacturing & Energy

    Notifications

    Payment Reminders

    Remote device status alerts (inbound or outbound)

  • 21

    911 Alerting

    Notifications

    Reminders

    City appointment reminders / take a ticket

    Intruder and emergency alerts via Text and Calling to Mobile

    Extreme Weather notifications

    Use Cases

    City Roadwork, closures, emergencies

    Education, Government

    Location tracking and alerts for student locationsTransportation City Bus Systems

    Parent/student information - grades, tardy

    Schedule changes school closed, late start days

  • Why Tropo?22

    Cloud

    Modular Services (Calling, Texting, Branch etc.)

    Embeddable

    Web Developer Friendly APIs

    Easily and rapidly scalable

    Zero upfront costs and usage based fees

    Tropo handles all telco provisioning

    Pre-integrated speech technologies

    TropoPremise (moving to cloud)

    Full Application (IVR, UC, etc.)

    Integratabtle

    Complex and/or Proprietary

    Fixed costs and lead-times hinder scalability

    Upfront capital expenditure

    Customer responsible for phone #s, trunk lines, etc.

    Speech is an add-on

    Traditional Communication Solutions

  • 23

    Charge customers consulting fee for application creation and maintenance

    Customer signs up with Tropo directly

    No recurring or usage based revenue

    Product CreationResell Tropo Usage Application Development

    Create products that leverage Tropo Bill customers for product usage Tropo remains behind the scenes

    Tropo bills you Bill your customer with a markup Track usage yourself or use Tropo

    CDRs Tropo remains behind scenes You support your customer Recurring Revenue

  • Cisco + TropoExpanding the Reach of the Collaboration Platform

    24

    Single Platform Easy to use Powered by Cisco

  • Adam Kalsey

    akalsey@cisco.com @akalsey