Mobile Content Strategy for Facebook

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  • 1. 2102 Universal McCann Search
  • 2. )2102 (Canalys, Feb 2102 ), 2102( %15 )1102 (internetworldstats, Dec %54 (1102 )ComScore, October 1.11
  • 3. -Mobile 6 iOS
  • 4. Social + Mobile +Content = Engagement
  • 5.
  • 6. Facebook Placements Tool ) (Sponsored Stories) (Ads - News Feed
  • 7. ? - Power Editor -Chrome
  • 8. ? - Power Editor -Placements) (. 3 : All ) ( o . Desktop Only o - .News Feed- News Feed Only News Feed o .) )
  • 9. ?
  • 10. ?- News Feed " "" Sponsored
  • 11. ? ? ! Universal McCann Search Tel: 03-6447172 E-mail: facebook@usearch.co.il Facebook: www.facebook.com/usearch
  • 12. :-(